Alexandra M Steadman

  • Marketing Manager
  • New York, NY, USA
  • Jun 01, 2018
Marketing Healthy Food Brand Natural Brand Organic Brand

Personal Summary

Career Objective: Apply my creativity, integrity and passion for business and food to accomplish results at an organization dedicated to serving their customers, employees and community. My exceptional effort and dedication will create future opportunities for professional and personal growth.

Work Experience

Marketing Manager
Sep 2014 - Jun 2018 Tortilleria Mi Niña
  • Created and managed the website, online store, and all social media channels
  • Developed and implemented marketing campaigns and sales initiatives
  • Designed packaging, displays, merchandise, ads, coupons and marketing materials (print/digital)
  • Executed all photography and video creation
  • Planned and coordinated launch events for new products and trade shows
  • Managed relationships with media, social influencers, buyers, vendors, and customers
  • Analyzed growth, target markets, statistics, and budgets
Accounts Manager
Sep 2014 - Feb 2018 Tortilleria Mi Niña
  • Launched Mi NiƱa into the retail food industry and cultivated brand awareness
  • Manged all orders, invoicing, purchase orders, sales reports, deliveries, and pick-ups
  • Oversaw all promotions, deals, and bill backs
  • Managed all certifications (FDA, SQF, Non-GMO, Kosher), shelf-life, nutritional testing and labeling
Intern
May 2012 - Aug 2015 University of Minnesota Department of Art
  • Worked directly with the owner of the Katherine E. Nash Gallery
  • Prepared for shows and exhibitions and composed press releases
  • Cataloged and organized the gallery file system and artists' digital portfolios
  • Collaborated with the Department Heads on writing a grant for the Minnesota State Arts Board
Administrative Assitant
Sep 2010 - Sep 2011 Coldwell Banker Burnet
  • Management of Realtor website, MLS, and real estate listings
  • Participated and assisted in showings and meetings with clients

Education

BA in Art History and Business Studies
Sep 2010 - May 2014 Providence College